Covergirl Lip Perfection Jumbo Gloss Balm in Mauve Twist
Covergirl Lip Perfection Mauve Twist Jumbo Gloss Balm ($6.99, 0.13 oz.) is a wearable sheer pink. It has a pretty shine and is lightly moisturizing. Its color and jumbo pencil applicator make Mauve Twist a fool proof shade. I wish this had better longevity or at least left a bit of a stain behind because it only wears for a few hours and leaves my lips looking a little pale and dry.
I think wearable, my lips but better shades like Mauve Twist are better suited to the gloss balm format than punchier, more pigmented shades in the range like Coral Twist (swatches and review here). I think brighter shades benefit from a more precise application and better staying power than gloss balms can offer.
I don’t have anything particularly negative to say about the formula, but it doesn’t stand out from the pack at all. Gloss balms are so popular right now, and although Covergirl claims this is a lip gloss, a liner, and a lip balm in one, there are glossier, more pigmented options at the same price point that are more moisturizing. See a comparison of the formulas of drugstore gloss balms I’ve tried here.